RANCHO CUCAMONGA, Calif., Dec. 18, 2024 /PRNewswire/ — FEELINGIRL, a self-confidence-oriented brand catering to undergarments for every age and every stage, has demonstrated remarkable sales performance with an impactful market presence across multiple channels in 2024. The brand’s seamless shapewear line emerged as a standout contributor, maintaining its position as a consumer favorite and setting the benchmark for innovation and style.
In the first 11 months of the year, FEELINGIRL recorded sales of over 2.5 million units. Notably, nearly 1.5 million units of the seamless shapewear line were sold, highlighting its immense popularity. The seamless shapewear line’s unique features played a pivotal role in achieving this success. Its innovative use of high-elasticity yarn and advanced weaving techniques offers precise support and compression tailored to different areas of the body, creating smooth and flattering silhouettes. Meanwhile, the seamless knitting technology minimizes stitching, delivering a lightweight, breathable, and virtually invisible wearing experience that lasts throughout the day.
Building on this year’s success and as part of its commitment to meeting diverse consumer needs, FEELINGIRL is poised to unveil a range of new products in 2025. Among the highlights are two bra collections that seamlessly blend comfort, functionality, and modern aesthetics.
The first, Adjustable Underwire Push-Up Bra, prioritizes structural support with its alloy underwire and side support features, enhancing shape while addressing issues like side bulges and back smoothing. It balances functionality with comfort, catering to individuals seeking both form and ease. Smooth Seamless Comfort Wireless Bra, on the other hand, is crafted with skin-friendly materials and features a three-dimensional pleated design to provide gentle support for varying body types. Its versatility allows for use across multiple scenarios, from sleepwear to layering for outdoor activities, all while maintaining a sleek backline through its high-back design.
FEELINGIRL’s multi-channel approach played a critical role in amplifying its reach and driving this year’s impressive results. A strategic focus on platforms like Amazon and TikTok Shop, along with its official e-commerce site, allowed the brand to tap into diverse audiences and expand its market presence. On Amazon, FEELINGIRL enhanced product visibility and customer engagement through targeted marketing campaigns, contributing to consistent sales growth. Meanwhile, TikTok Shop enabled the brand to capitalize on the platform’s dynamic and interactive nature, reaching an active consumer base through engaging content and real-time interactions that elevated brand awareness.
Looking ahead to 2025, FEELINGIRL is committed to innovation and strategic market expansion. The brand emphasizes continuous product development driven by user feedback and a strong focus on multi-channel marketing to maintain momentum. The outlook for FEELINGIRL in 2025 is optimistic, driven by a steadfast focus on innovation and a strategic approach to market dynamics. As the new year unfolds, the brand is ready to provide high-quality, innovative products that address the changing needs of its customers.
For more details, please visit: https://feelingirl.com/ or search "FEELINGIRL" on Amazon.
About FEELINGIRL
FEELINGIRL is a brand that embodies self-confidence through a diverse collection of shapewears. Catering to undergarments for every age and every stage, the brand utilizes advanced technology and superior infrastructure to craft garments inspired by real movement. Prioritizing comfort, FEELINGIRL uses quality fabrics for an unparalleled feel. FEELINGIRL provides inclusive shapewear for all body types that enhances natural beauty and curves, fostering confidence and poise.
CONTACT: Olivia Guo, [email protected]
Source : FEELINGIRL Reports Outstanding Sales Performance in 2024, Driven by Seamless Shapewear Line
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