Abstract
SET and KBank have partnered to provide SEs a new sales channel through K+ market on K PLUS app. This initiative aims to enhance customer experience and support social causes.
SET and KBank Collaboration for Social Enterprises
The Stock Exchange of Thailand (SET) is celebrating its 50th anniversary by collaborating with Kasikornbank (KBank) to provide social enterprises (SEs) with a new sales channel through K+ market on K PLUS app. This partnership aims to enhance customer experience for KBank’s clients while supporting social causes through their purchases. Seven SEs from the SET social impact network are leading this initiative, including Living Social Enterprise and Art Story by Autistic Thai.
Empowering Social Enterprises through Collaboration
SET’s Senior Executive Vice President emphasized the importance of SEs in addressing social issues and reducing inequality in Thailand. By working with the public and private sectors since 2017, SET has been providing business knowledge and facilitating partnerships for SEs. Through collaboration with KBank, SEs can now reach a wider customer base, increase brand awareness, and create sustainable growth opportunities. KBank’s Executive Vice President highlighted the bank’s role in driving the economy through digital innovation, creating a win-win situation for SEs and customers who can support meaningful causes through their online shopping experience. Starting today, KBank customers can access socially impactful products from SEs on the K+ market in the K PLUS app.
