TAT and Grab have teamed up to launch a promotional campaign targeting secondary cities, offering discounts for travel and ride-hailing services to boost tourism and local economies.
**TAT and Grab Team Up for Promotional Campaign**
The Tourism Authority of Thailand (TAT) has joined forces with Grab, a popular ride-hailing service, to launch a promotional campaign focused on secondary cities in Thailand. The goal of the campaign is to encourage travelers to explore lesser-known destinations and support local businesses in these areas. This initiative aligns with TAT’s efforts to promote sustainable and responsible tourism across the country.
**Exciting Offers and Discounts for Travelers**
As part of the campaign, Grab users will have access to special offers and discounts on rides to and from select secondary cities. This will make it more convenient and affordable for travelers to visit these off-the-beaten-path destinations, giving them the opportunity to experience the unique culture and attractions that these areas have to offer.
**Supporting Local Economies and Communities**
By promoting travel to secondary cities, TAT and Grab are also helping to support local economies and communities that may not typically benefit from tourism. This initiative aims to spread tourist dollars beyond the popular tourist hotspots and into smaller towns and villages, creating a more equitable distribution of economic opportunities across Thailand. Through this partnership, both organizations are working together to promote sustainable tourism and showcase the diversity of Thailand’s offerings to travelers.
Source : TAT and Grab launch promotional campaign for secondary cities
